Looking for some passive income ideas or how to earn money online? I made $1,300 in ONE DAY while I was moving my family into our new home. It was the very definition of passive income and it felt great! Here's how I worked my butt off to accomplish it and how I think YOU can replicate the process.
Enjoy the video above or read the transcription below!
I asked you guys on Instagram Stories if you wanted to hear all about how I made $1,300 in one day through passive income. I got a resounding, “Yes, ma’am! Please! Hurry up with that video.” That’s why I’m excited to go ahead and film it today.
Before I get into the details here, let’s talk really quickly about what passive income is and what it is not.
Passive income is where you can make money without having to actively be there. But passive income is NOT lazy income. It takes a lot of hard work to be able to make $1,300 in one day. It took me a long time to finally master how I could create that kind of income in one day.
I feel like there is sometimes this misconception that it is something that can happen quickly or easily. It’s not. But if you’re like me and willing to put in the sweat, blood, and tears, then you can definitely create something that can eventually get you to this point as well.
Here are the details!
The $1,300 that I made in one day came from selling my blogging course, Blogging to Win.
If you want to go to this link and check out more information, I only open it four times a year.
More Info About My Blogging Product Launches
I have open and close launches. I only accept students once a season. It makes it easier for me that way because I have a toddler. Scheduling my launches like that makes it easier to balance my crazy schedule.
But in also doing this I’m able to really focus my efforts hardcore on marketing, promoting, etc. during a certain period of time. I exhaust myself for a while but am then really pleased with the results.
I do make passive income in other ways, like affiliate income. That’s very passive. But I can’t say that I’ve ever made $1,300 in one day from any affiliate link whatsoever.
Being able to sell my own products has been great for my business- I have this course, Blogging to Win, I have ConvertKit Essentials, I have a workbook, and I’m coming out with another product this summer.
I have certainly seen a huge difference in my income by being able to provide my own products. Making passive income in others ways is great, and I will still continue to do that, but I feel that being able to sell my own products has just blown my revenue out of the water and I’m extremely thankful.
How Long Did My Launch Last?
First things first, my launch lasted three or four weeks. The $1,300 was one day, and then I made sales in the days following until we closed the doors. But $1,300 was certainly the biggest day of all of them.
When I closed the cart, I got another huge bump of sales and that was really great. Again, I feel very blessed and have worked really, really hard for a couple of years to get to this point. It’s not something that just came like that [snap] but it was definitely worth all of the hard work.
Can Anyone Sell Products on a Blog?
I feel like anyone with the proper launch strategy, the right product, and that business mindset can certainly do the same thing for themselves over a period of time.
If you have a blog, or you want to start your blog, think about integrating some products. These could be printables, an eBook, and online course. It could be anything whatsoever.
My Tips for You and Your Own Blogging Product Launches
Here are some of my tips on how I got to launching that particular course and what I feel has really impacted how I was able to make four-figures in one day.
Product Launch Tip #1
First things first, you absolutely must determine the end goal that your readers have while reading your content.
I’m going in with the assumption that you probably have a very specific niche. You don’t write about everything. You write about one or two particular things.
When readers land on your site, there is something that they want to learn. In my example with Blogging to Win, it’s women who are looking to start or take their current blog into a blogging business so that they can make consistent income throughout the year by running an actual business and putting in all the hard work to actually support their family, pay their bills, and things like that.
Product Launch Tip #2
I knew with that particular goal that I needed to, and this is tip number two, create content and a product that could help them reach that goal.
I had decided as early as I could that I was going to create a blogging course around that idea, to help women create a blogging business.
Leading up until I actually finally finished that product, I created content to help prepare them and get them in the proper mindset to both (1) be prepared to start a blog or take their current blog into a blogging business, but also (2) prepare them to buy.
It’s a lot like just giving them all the prerequisite work that they need to get to purchasing and actually becoming part of my blogging family.
Product Launch Tip #3
The next thing I did, and tip number three, is I built my email list and had strong relationships with my readers.
I have spent the last year really focusing hard on my email list. And I don't just mean getting people on it. I have a significant email list now but I’m also very focused on responding to everybody and asking questions, even if it takes me awhile to respond to every email. I always do it. I always get to it because I know that my readers are also consumers and that they can tell me best what it is I need to create and how it is I can help them.
A lot of times I think I know what they’re looking for but if I don’t ask them, if I don’t get feedback, I might create a product that they’re not really interested in.
Product Launch Tip #4
The fourth thing I did was actually launched. Thinking about launching is one thing. Actually putting it out there, putting on a price tag, marketing it and going through a whole launch process, is stressful, intimidating, and really exciting.
I took the leap. I put myself out there. I created an incredible product and I really hoped that people would buy. I was very blessed. I feel very humble about the fact that it was just received so well and people are learning from it. That feels really good, but LAUNCH!
Just go ahead and do it and launch. It’s scary but you don’t know where it might lead you.
Product Launch Tip #5
That leads you to my last tip here and that is to review everything you did in that first launch and relaunch again.
I feel like that first launch is really the baby driver's test. When you were a kid, maybe you had Power Wheels or one of those little cars. You probably weren’t a great driver, but you were figuring it out and learning a lot. You got better by the time you were older.
When you’re sixteen, seventeen, or eighteen (whatever the laws are in your state) you can finally go and get a driver’s license. That’s a little more experience. By now, hopefully you’re not going to run into anybody.
By the time you’re twenty-five, thirty, you hopefully have a really good handle on driving and can consider yourself an expert. I have the same mentality when I am launching.
Every time I launch I go in with a very humble mind knowing that I still don’t know everything, even if it’s my third or fourth launch. I’m constantly reevaluating, seeing how I can change things and adjust them.
By the time I hit this particular launch in which I made the $1,300 in one day, I want to say it was my third launch.
I try to treat every launch like it’s the last launch I can possibly do, like, “This is my only chance to make money this year!” I have a kid so I never know how crazy my life is going to get.
I’ve been very fortunate putting in that hard work. I’ve always had really great launches, but this one in particular was an especially good launch, starting off with $1,300 in that first day and moving on and making money each week, right up until the day that we closed.
It felt like a huge relief because I was putting in a lot of work and was really trying to analyze everything I had done in my previous launches to make it the best experience possible for my consumers, and to also give me the biggest bang for my buck as far as my invested time. I’m putting in all this time and want to make sure I’m getting the most out of it!
I want my consumers and readers to get the most out of the course. What can I do to improve?
That wraps it up for this video. Thank you so much for watching. If you’re interested in taking your current blog or starting a blog and really turning it into a blogging business, be sure to check out my site at AllisonLindstrom.com. I have a free blogging course for you and we will be opening the doors June 2017, we do it once a season, for the premium Blogging to Win course. I am so excited about that. Thank you so much for watching and I will see you guys next time. Bye!