$7,800/Month Blogging ● The Special Income & Expenses Report of My Blogging Milestone

Have you ever wondered, “How much money do bloggers make?” Well, I have such a special blogging income and expenses report to share this month!

My business hit a huge milestone in August 2017 with over $7,800 in monthly revenue and to celebrate, I’m sharing details about my “make money blogging” journey. I'll be talking about what I did right, what I did wrong, and what this means for the future of AllisonLindstrom.com!

I wish we could sit down and pour through every detail of the past two years together but that blog post would never end! Instead, I'll be hitting all the high notes of what I think really made the biggest impact. This will hopefully give you a picture of the behind-the-scenes perspective and help you with your own blogging business journey.

I MADE A DEAL WITH MY HUSBAND...

When I started what is now AllisonLindstrom.com back in March 2015, my husband and I had made a deal. We agreed that if the blog was not generating a full-time income by the time our son James (he wasn't even 12 months at the time) started his Pre-K3 classes, then I would put the blog to rest and I would go back to work outside our home.

We agreed that if the blog was not generating a full-time income by the time our son James (he wasn’t even 12 months at the time) started his Pre-K3 classes, then I would put the blog to rest and I would go back to work outside our home.

WELL...James started his Pre-K classes last week and I am thrilled to say that not only is the blog generating a full-time income but it's far exceeding what I imagined it would do!

Hooray! I get to keep blogging!

There are so many emotions I'm going through with this milestone. The fact that my son is already starting his Pre-K3 classes has me happy/sad/emotional/excited. But I'm also over-the-moon-thrilled as it coincides with this wonderful business milestone and the fact that I can continue doing what I love while also financially supporting my family. 

A Big Thank You First

Before I dive into the details, I just want to say THANK YOU. Thank you to anyone who has ever supported, subscribed, purchased any of my products, visited my website, or supported my business in any other way! You’re the reason I made my first $200 blogging and why I get to continue to be a work-at-home mom.

And before we go any further, I also want to point out that this income report is not about bragging or anything nasty like that. 

When I started my own blog, I enjoyed reading other bloggers' income reports because I felt like they gave me great insight as to where the money was coming from and what those bloggers were working on to make that sort of income. It was incredibly helpful and this is my way of giving back and hopefully giving you some insights that might help. 

More Work = More Income

Okay so let's talk about money...

The nature of my blogging business in particular is that I have a lot of different products that go through product launches and re-launches throughout the year. Sales will vary a bit every single month.

Life certainly isn’t like the jobs I used to have where I got the exact same amount every 2 weeks (sometimes I miss my librarian days...). Income will fluctuate throughout the year, which is great because the harder I work, the more money I can potentially make. 

Some of the links below are affiliate links. You can read my Disclaimer for more info. 

With all that in mind, I’m ready to spill the details now:

Income - August 2017

Total income: $7,895.95


Expenses – August 2017

  • VPS Hosting: $29.99
  • Payment and Landing Page Software: $66.00
  • ConvertKit: $129.00
  • Social Media Schedulers: $30.00
  • Adobe Premiere Pro: $32.46
  • Freelance Team: $75.00
  • Plugin Software: $75.00

TOTAL EXPENSES: $439.10


Wait. Don't You Have Freelance Income?

You’ll notice that I don't have freelance writing or virtual assistant work listed as income streams. This is because I quit offering freelance work back in 2016. There was too much "trading time for dollars" and I’ll go into more detail about that down below.

*Note: This was the best path for me but I have ZERO judgement if your experience/path is different. Always go with your gut, even if it's not what I suggest here in this post. You know what's best for your own situation. :)

Do You See the Common Theme Here?

It doesn’t look like I have very many income sources because I only listed three. But I offer multiple products, partner with many affiliate programs, and have two sources of ad revenue (my site and my YouTube channel).

Do you see the theme here? DIVERSIFY! Diversify your streams of income because every little penny will add up. I talked about this in my post about what really makes a successful, sustaining, less-risky blogging business. 

DIVERSIFY! Diversify your streams of income because every little penny will add up.

ARE EXPENSES THE SAME EACH MONTH?

Monthly expenses are not fixed to what I’ve listed here. I actually never have the same amount of expenses month-to-month.

For example, some of the stuff I use for the business is on a yearly subscription (i.e. the many domains I have registered). Fortunately, I almost never have more than one yearly subscription expire in the same month. That would be a bummer!

The typical range I see in expenses every month for the ongoing maintenance and functioning of all of my websites is between $350 to $500. I normally stay within this range unless I have to buy software or a new piece of equipment (like a new microphone or camera).

The typical range I see in expenses every month for the ongoing maintenance and functioning of all of my websites is between $350 to $500.

For instance, August 2017 expenses were only $439.10, but June 2017 expenses were over $1,300.00 because I had purchased a lot of expensive equipment. This is a very rare occurrence as most of what I use to run the blog is online software that is subscription or one-time purchase based. 

WHAT ABOUT Taxes, INSURANCE, Etc.??

You’ll notice that I didn’t list taxes or retirement expenses but this is something I actually take into consideration privately and just didn't list here (I doubt anyone reading this is interested in my retirement plan #snooze). Lucky for me, I don’t have to deduct costs for health insurance because I’m married and on my husband’s insurance, so that isn’t something I have to worry about.

Your tax rates will likely be different from mine and will be based on what country you live in, whether or not you live in a state with no income tax (yaaaaay, Texas!), federal tax rates, etc. 

So I don’t get to bring home the whole $7,895.95 of income as I still have subtract taxes and retirement in addition to the expenses I had this month.

What Worked For Me

Now that we’ve gone over the main details, I thought it would be helpful to share some of the actionable steps I took to grow my blog. These may not be all the things I feel I did right over the last 5 years but these are the ones that really stick out.

1. I spent the majority of 2016 preparing for a passive income business for 2017, as well as creating products that I hoped would eventually add up to this income flow.

I made the hardcore decision in 2016 that I would not be offering any type of freelance work anymore. Who knows if I'll ever change my mind, but right now this looks like it's going to stick. (I go into more detail about the whole freelance gig down below in #3.)

So I bit the bullet in 2016 and said, "This has to end so that I can move onto more passive income streams."

This was an incredibly tough decision because (naturally) my income dropped for a little bit. But I focused on the big picture and just kept looking forward to what I really wanted in terms of income streams for 2017.

I constantly reminded myself:

"I want passive income to be a larger percentage of my yearly revenue." 

"I want to have more control over my schedule instead of living by the deadlines of my clients." 

"Right now, I can only earn as much money as my time allows to take on clients. This needs to change."

"I want to build a blogging business with multiple active streams of passive income."

"I want to spend more time with my family without the stress of missing out on freelance work."

I focused on making 2016 the year of creating products and only creating passive income streams. I stuck with this path even though it was a gamble and that consistency has now more than paid off. *sigh of relief*

2. I created very specific income and content goals.

I have never said to myself, "You know, I really just want to make a full-time income." I have always had actual income figure goals written down and 2016-2017 planning was no exception.

As I wrote down goals like, "earn $2,000/month by XYZ," it was easier to identify how many products I needed to sell, what the prices of those products needed to be, and how many email subscribers I needed. Those are the kind of detailed plans that I made back in 2016 and I just kept sticking with it and trying to tackle as many as I possibly could.

3. I RESISTED THE URGE TO PICK UP FREELANCE CLIENTS AGAIN.

This freelance thing is worth mentioning twice in this post because I feel like it was an integral part in the eventual growth of my business.

If you didn’t know this already, I ran my own freelance business as a writer and Virtual Assistant before I started blogging. But I knew it wasn't my "forever" job because I hated that I was always trading time for dollars. And I also knew that the closer we got to James going to school, the more I would want flexibility with my schedule. 

I felt like a crazy person letting go of consistent, dependent income. But there just weren't enough hours in the day to both create products, prepare a passive income stream for 2017, and continue working for clients.

It was a tough decision and I was this.close. to giving into a few clients who asked if I'd be willing to work part-time, but it was absolutely the right thing to do to focus on my own products and move on from that chapter in my business.

4. I kept treating every single month like this was my last chance.

James didn’t start Pre-K3 classes until this fall (August 2017) but I treated every month of the year like it was already August 2017!

I would hustle hustle hustle and placing a timeline over my head just put a fire under my own bootie! I would try to learn as much as I could, be strategic and savvy to the best of my ability, and would just wake up early and push through my tasks as hard as I possibly could.

I knew that my schedule was just going to change as James got older (hello, soccer practice schedules) and I wanted my business to be prepared with passive income before it got harder.

MISTAKES I'VE MADE

Now that I’ve covered the things I did right, I think it helps to talk about things I did wrong too...and trust me when I say there’s been many hiccups along the way. But it really helps to learn from other people’s mistakes so I’ll willingly share mine!

Here are the main things that really hurt me in the past year or so:

1. I stuck with freelancing for too long.

Yeah, let's talk about the freelancing thing again.

I feel like I kept hanging onto my freelance projects because of the fear that I wasn’t going to be successful with just passive income. 

Passive income of over $100/month is one thing but that wasn’t really ever my goal. I wanted to push myself to surpass my wildest expectations, which was closer to a couple thousand dollars per month.

I let that fear hold me back and it’s one of my biggest business regrets.

2. I started my blog with too many categories.

I was writing about everything and anything under the sun when I started this blog. Yeah, sure we've all got to figure our true passions out when we start blogging. But I wish I'd gone through the process a bit faster. 

When I finally narrowed down my niche, I lost the fan-base I had already built around the categories I was retiring.

This isn't a massive mistake but it's one of those main "shoulda coulda woulda" moments for me. 

3. I made the switch from an http site to an https site...with no professional help.

This mistake had an impact on my traffic partially into this year. I did not bring in SEO experts or even consult with anyone before I made the switch from HTTP to HTTPS. I failed to consider the impact it was going to make on my traffic or on the "SEO juice" I had built up, if you will.

I'm sure you've seen this article from Forbes or other articles like it. As Chrome makes it more apparent to readers whether or not they're on a secure sight, I felt the pressure to just jump in and switch from HTTP to HTTPS since I'm a product-selling blogger. 

I did a little research before making the switch but I was also building the Blogging Business Club website at the same time, so the HTTPS project kind of took a back seat to everything else. Big mistake.

I know that the move to HTTPS will help with rankings over a period of time and that my stumble is only temporary but it still bothered me. 

I should've just hired someone to handle it since I didn't have enough time on my hands and that brings me to my next mistake...

4. I hesitated hiring people because I wanted to continue doing everything myself.

I have such a special blogging income and expenses report to share this month! My business hit a huge milestone this August with over $7,800 in monthly revenue and to celebrate, I’m sharing details about “make money blogging” journey, what I did right, what I did wrong, and what this means for the future of AllisonLindstrom.com!  ● $7,800/month Blogging ● The Special Income & Expenses Report of My Blogging Milestone ● My Make Money Blogging Journey

You guys have seen my favorite ways to save money as a blogger so you already know that I’m a very frugal person. But I became so focused on keeping pennies in my bank account, I was slow to bring on the team that I needed.

I was also partially stuck in thinking, “Well, I’m not big enough to hire an assistant so why even bother?” But the problem with that thinking was yes, I was big enough and I was quickly drowning in the blogging workload.

If you are feeling overwhelmed and your blog is starting to generate income, re-invest that money in a team or software to help you run things. You need help to get you to that next level because you can’t do everything on your own.

So there you have it, my big milestone and the details of what I did right and wrong. I hope you found it helpful. And if you’re really serious about creating a blogging business and looking for more helpful advice you can join the Blogging Business Club here or you can join my blogging course for women who want to run a blogging business here.

With very specific goals, focus and strong determination as well as the right tools and the help of a great team you can surely get your blogging business to start working for you. And if you need help, I’ve got tons of advice and tips here on my blog and my YouTube channel.

Thanks again for reading and supporting my blog, you guys!

Vlog ● AdThrive Helps Community After Hurricane Harvey

Today I’m sharing a special vlog! As many of you know, I live in a suburb of Houston and so many of our communities have been devastated by the cruel effects of Hurricane Harvey. AdThrive is an ad company I work with and they reached out to me, hoping to find a way we could coordinate a plan to help the victims of the massive flooding seen in Houston. This is what happened…

Help the victims of Hurricane Harvey here
Learn more about AdThrive here!

*THIS VIDEO IS NOT SPONSORED. I WAS NOT COMPENSATED IN ANY WAY, SHAPE, OR FORM TO WORK ON THIS PROJECT AND I WOULDN’T ACCEPT A DIME, REGARDLESS. THANK YOU TO ADTHRIVE FOR THEIR GENEROUS DONATION FOR SUPPLIES! 

Blogging Tools & Resources: What I Use to Run My Blog & Make Money From Home

We all have the same goal as bloggers- to help others and monetize our talents, right? But with so many different products out there, it can be hard to decide what’s worth buying and what isn’t.

So today I’m sharing an EXTENSIVE list of all of the blogging resources and blog software that I use and recommend as a blogging business owner. Grab a cup of coffee because I was as thorough as possible for you guys and didn’t leave anything out!

This page contains affiliate links, which means I may receive a commission if you buy one of these products, at no additional cost to you. More importantly, I only list things that I've loved or used in the past and genuinely recommend. Each of the tools and resources here have my stamp of approval.


POPULAR POSTS TO GET YOU STARTED

 

FAVORITE COURSES & PRODUCTS

 

BLOGGING

  • Blogging Business Club: An online club for ambitious women who want to spend less time wondering what they should be doing next and more time growing a profitable blogging business.
  • Blogging to Win Workbook: Want to create your blog business plan and organize your strategies?
  • Blogging to Win: An online course to help you with the stages of setting up your blog and using modern strategies to create the platform for a profitable blogging business.
 

PINTEREST

  • Pinterest Pin Templates: Love Pinterest but hate having to design or create the pins? Grab these 9 Pinterest templates and simply edit the colors, logo, etc. No fancy software required.
  • Pinterest Presence: Learn how to master Pinterest to drive traffic back to your website and increase growth and profitability with this self-paced online course.
 

EMAIL MARKETING

  • ConvertKit Essentials: How to use the ConvertKit platform to grow your list and impress your email subscribers. 

SETTING UP YOUR BLOG

 

PLATFORMS

Here is my step-by-step tutorial on how to setup your blog with Wordpress.org and Bluehost.

 

HOSTING & DOMAINS

  • Bluehost: I've used Bluehost since Day 1 and still use them to this day. I recommend using shared hosting to begin with (which is what I did) and then upgrading to VPS hosting as you grow (which is what I use for some of my sites now). 
 

SITE ASSISTANCE


RUNNING YOUR SITE

 

SPEED

 

ANTI-SPAM

  • Akismet plugin for free cloud-based and anti-spam plugins
 

BACKUP YOUR SITE

  • BackWPup plugin (For Wordpress- can be used with Dropbox, which is also free.)
 

STORAGE SPACE FOR FILES, PHOTOS, ETC.


WRITING

KEYWORD RESEARCH

 

WRITING TOOLS

*Note: Yes, I’m incredibly old-fashioned and I use notebooks and legal pads to write the majority of my outlines for videos and blog posts. With a young kiddo at home, I try to limit how much he sees me sit in front of a computer. Writing this way helps with that goal.

 

LINK SHORTENERS


DESIGN AND PHOTOGRAPHY

CAMERAS

 
 

WORDPRESS FRAMEWORK

 

WEBSITE DESIGN/TEMPLATES

 
 

GRAPHIC DESIGNS (DIY)

 

GRAPHIC DESIGNS (FOR PURCHASE)

Creative Market also offers freebies each week. Here are the free items you can pick up this week!

Powered by Creative Market

 

COLOR INSPIRATION


VIDEO & FILMING

 

CAMERAS

 

VIDEO HOSTING

 
 
 

SCREEN RECORDERS


RUNNING A BLOGGING BUSINESS

 

AFFILIATE PROGRAMS

  • Read AFFILIATE MARKETING: BEST PROGRAMS FOR BLOGGERS here
 

AD NETWORKS

  • Read THE BEST AD NETWORKS FOR BLOGGERS: EVEN FOR NEWBIES! here
 

WHERE TO SELL YOUR PRODUCTS

 

RECEIVING PAYMENTS

 
 

LEGAL ASSISTANCE

 

ACCOUNTING

 

NETWORKING & COACHING

 

CUSTOMER SERVICE

WEBCAMS

 

WEBINAR SOFTWARE

 

EMAIL MARKETING SOFTWARE

 

POPUP SOFTWARE

 

SOCIAL MEDIA SCHEDULERS

 

GIVEAWAYS

 
All the blogging tools and resources I use to run my blog and make money from home as a work at home mom. Some are freee and others are paid, however, these resources can get you started on your blogging journey

Squarespace Design Kit Review ● Station Seven ● Pre-Made Design

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible company behind the project!

I really love the makeover that I got for my website- it’s a minimalist, beautiful design but it took me forever to find! So instead of you also having to search through dozens of design templates for your own site, I decided to share with you what I found and talk about the one that I used.

So if you’re looking for a similar design for your website, I’ve included as much information as I could here in this review.

But first, a comparison! 

My Old Homepage...

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

My New Homepage...

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

This post contains affiliate links but I only recommend things that I love. Station Seven has incredible designs and I think you'll adore them too! You can read my Disclaimer here.


An Few Important Notes First

Before anything else, you should note that this isn’t a sponsored post. I found Station Seven organically and I used my own money for this design. My review here is completely based on my own experience and opinion.

The second thing is that this particular design is for Squarespace platforms only. I’m sorry but I don’t think you’ll be able to use this design if you aren’t a Squarespace user. (But Station Seven has incredible Wordpress themes here and I list some of my favs below. Yippee!) 

Lastly, some of my other websites are on other platforms too, but for AllisonLindtsrom.com in particular I’m currently on Squarespace. It’s got its pros and cons so if you’re interested in a post about a comparison between Squarespace and Wordpress, feel free to leave a comment here to let me know.

I talk about things I use with Wordpress and that's still 100% true. Just wanted to clear up any confusion.  :) 


1. Basic Information

·       Source

The design template I used is called Acadia (pictured below) and it's by the amazing team over at Station Seven. I don’t remember how I originally found Station Seven (maybe Google or Pinterest?), but they are honestly one of the only businesses I could find that creates these design templates for Squarespace.

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

·       Price

The Acadia design alone costs $79 USD. If you want to have them install it with a demo set-up, the design + installation cost is $249 USD.*

The fact that they priced a design kit for Squarespace for only $79 just blows my mind away! That is such a good deal, especially compared to other businesses out there. You’ve got to get one of their designs, it is such a steal!

*Prices may change over time. These are current at the time this post goes live. 

·       Files and Turnaround time

 As soon as you purchase a design you receive all the files right away. There’s no waiting or lag in between when you purchase and when you can start setting things up.

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

·       Return Policy 

Just like most (if not all) companies out there who sell non-tangible products, Station Seven has a no returns or refunds policy.

Be sure to really read through everything before you make a purchase. This policy is basically the same compared to any other company that sells themes so their it doesn’t come as too much of shock. But I wanted to state it here just in case you've never purchased a pre-made design before.


2. Main Features

·       Layout Highlights Products

I chose this design in particular because I really liked the main homepage layout. It caters to the different products, incentives, and features that I offer as a blogger.

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

Squarespace is easy to use but it’s also very basic. What I loved about Station Seven is that they took a basic Squarespace template and created a layout that was more fitting to my business. Acadia in particular just helps me take my design to the next level, while still reflecting my personality and my brand.

·       Video Tutorials

As soon as you purchase one of their designs, they provide video tutorials so that you can install it on your own. This makes it very easy for you to install since they walk you through (literally!) the entire process.

I've purchased designs in the past where they just leave you to figure it out on your own (talk about Stress 101...) but Station Seven doesn’t do that. 

I thought I knew Squarespace pretty well but I ran into some hiccups and I was very thankful they had those tutorials. Otherwise, I would have been really frustrated. 

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

·       Customizable Graphics

The next thing that I love is that they provide high quality customizable graphics that you can edit in Photoshop (you can get a free trial here). 

I really liked the general aesthetic that they created but I did want to change a few things and customize them to my particular branding. So it was already wonderful that they had pre-made graphics available, but the fact that I could customize them was even better!

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

And they offer what they call Blog and Social packs! These are pre-made blog post and social media graphics that match each blog design's branding.

Do you know what this means?! It means that all of your graphics (on your blog, Instagram, Facebook, Pinterest, Twitter, etc.) will coordinate and look streamlined. They couldn't make the branding process easier! 

Here's a sneak peak at the Blog and Social packs that they have available for Acadia, but whatever theme you choose has their own set of graphics as well. Woohoo!

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

Only $19!

Blog post/Pinterest graphics. Yes, girl!

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

Only $19!

Social Media/Instagram graphics


Is This Product For You?

If you’re trying to decide whether or not this particular theme is for you, here are a few things to consider as well as some pros and cons:

  • The first thing you have to check is if you’re on Squarespace. Because the Acadia design in particular is only for Squarespace (at least at this moment anyway, who knows if that would change over time, right?). But Station Seven does offer designs for Wordpress as well so that's an option too. 
  • You have to be able to follow video tutorials if you don't hire them to install it. You don’t really need to be savvy with codes or anything too technical like that but you have to be willing and ready to put in all the hard work. There are parts where you’ll have to insert codes or move around the different layouts and areas, so it’s quite hands-on. 

They offer two options when you decide to purchase it:

1.     You can purchase the basic design and DIY it following the video tutorials

2.     You can opt to have them do the installation for you. The only caveat is that you can’t use this option for a blog with existing blog posts. Their installation means they'll create an entirely new blog. 

*Prices may change over time. These are current at the time this post goes live. 

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

PRO’s:

·       Very easy to install.

Even if you end up going with the cheaper option of the design alone, it’s very easy to install! Their tutorials take you step-by-step so you don't need to be a Squarespace expert to make it work. 

·       Pre-made Graphics

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible company behind the project!

Station Seven provides pre-made graphics that you can use and customize for each of their designs. So when you’re trying to decide which one to purchase, just know that any of the graphics that you see on there will come with the design (though I don't think this extends to the stock photos that are used- you'd have to double check on that).

Everything is pre-made for you and I can't tell you just how much that is a relief for me! I’m the type of person who will try to design something but still won't be done approximately 43 hours later...

·       Extremely Affordable

I know I’ve already mentioned it a couple of times, but I will say it again. I’ve done my research and Station Seven was the most affordable company that I could find. I never found anything even close to $100 for a Squarespace pre-made design kit!*

*Prices may change over time. These are current at the time this post goes live. 

·       Access your files on their site

You can access your files anytime. Once you purchase one of their designs they’ll send you all the files that you need, and all of that will be included in your account in Station Seven.

I've purchased pre-made designs where the file came as an attachment in an email. If I needed to re-install the design or access the file on a different computer, I had to play the "find-the freaking-email-they-sent" game. Not fun. 

Station Seven just has you create an account online and you can access that account and all of your files at any time. Hallelujah!

·       The Acadia design is great for displaying products

The layout that the Acadia design provides is really conducive to displaying your products/services/incentives in a certain manner that highlights them.

Instead of the old-school latest blog-posts-only homepage, you can go for the, “Oh wow! She’s an expert on this… and she’s got products like this…” vibe. When your readers land on your site, you can get them excited to really buy into the brand that you’ve created.

If you’re running a blogging business, you want to get a layout that can highlight everything that you’re offering. The Acadia theme in particular really does that very well.

·       The Acadia design has a sidebar

I think this was the only Station Seven Squarespace design kit that also has a sidebar. I’ve lived without one before and I really hated it (yeah, just call me Prima Donna) so it was my main priority when I started looking for a new design. 

·       The Graphics can be used with any brand

The graphics Acadia comes with are beautiful but also pretty minimalist. So it’s easy to customize them to fit your brand.

·       No code knowledge necessary

I can't stress this enough- you really don’t have to be a techie person. Just follow those tutorials and you’ll be fine.


CONs:

Honestly, I’ve had to dig in to find stuff to list here. It was hard to find anything I didn’t like! But here are a few things that you should be aware of: 

·       You cannot hire them to install on an existing blog

If you have to hire them to do the installation for you, you'll have to start with a completely new website. If you have a blog that has existing content like I did (I have content going back to 2015), they’re not going to be able to do the design for you.

On the flip side of this, you can opt to just buy the design and hire somebody else on Upwork to do the installation for you.

·       Photoshop required to edit pre-made graphics

You’ll need Photoshop if you want to customize the graphics. Now it does come with a free trial version so you can technically jus sign-up for the trial and cancel your subscription after you edit the graphics.  

I personally have and used this cheaper version of Photoshop for this project and it worked out just fine. 

·       The Acadia design is for Squarespace only

This particular design is for Squarespace only. So if you’re on Wordpress and really love this design, I don’t think you’re going to be able to use it.

However, they do offer a ton of other designs on Station Seven that can work on Wordpress so if you like the awesome vibe their designs give off, you can check them out their list of designs here. 

Here are some of my favorite Wordpress designs. 

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

Only $59!

Name: Analogue

Looking for an affordable, pre-made Squarespace design kit to give your blog a makeover? AllisonLindstrom.com recently got a facelift and I thought I’d share a complete review on the website theme and the incredible Station Seven team behind the project!

Only $59!

Name: Parker

OVER-ALL OPINION

First and foremost, you've gotta love their price! I’ve done my research and trust me when I say that you're not going to find a pre-made Squarespace design for $79 that looks this good anywhere else.

In addition, their customer service is pretty darn great! Mike and Brittni are actually the people that created Station Seven and they are so friendly. But beyond that, even the rest of the staff is incredible.

I had so many questions (yes, I'm one of those customers :) and they were really easy to reach out to. It’s not like when you send out an e-mail then 4 weeks later the company finally gets back to you. They are so prompt and kind.

Go check them out. If you like the Acadia design but you’re looking for something else they’ve got plenty of other Squarespace designs you can check out as well as Wordpress designs. 

Over-all, I definitely recommend Station Seven and this Acadia design, there are so many great things about it and almost no cons to getting it.